Monday, August 5, 2013

Is There An Easy Way To Buy Domain Name?

By Millie Brinich


Buy domain name is the first step in developing a website. The domain name is the address of your website; it is what people will type in their browser in order to visit your website. A domain is composed of the name, the uniqueness of which is largely dependent on your creativity, and the suffix, that should be chosen from a list of registered top level domains. From the onset, you should be aware that the process of selecting and buying the right domain name is of paramount importance, the outcome of which is crucial in determining your website's further promotion and marketing.

Before you buy domain name, you need to think of ways on how you are going to make your domain stand out amid the scores of online competitors. This is known as your Unique Selling Position or USP. This is evident among big companies who have managed to stand out despite the emergence of hordes of competitors. It's a given that they have deep pockets to help them along, but they are in constant search of ways to buy domain names that would give them their much needed USP. The Internet is an equal playing field, even if you're just starting an online business, you can buy domain name which will provide you with your own USP.

Before you buy domain name, decide what type of domain you want to have for your site. If you intend to market your business at a particular region, it is recommended that your domain name ends with a national suffix. But if you are aiming to venture into the international market, then pick an international top level domain such as .com, .net and .org. You can buy an international domain name from national and international registrars. In general, buying a domain name from a global registrar is cheaper than buying it from a local company.

You probably have seen different top level domain extensions such as .net, .tv, .uk, .eu, among others. If you are engaged in business, it is generally recommended that you buy domain name with the .com extension. Top level names that end with the .com extension also tend to be more popular. Most people will usually type in .com by habit when they are trying to recall your site name. However, there is one exception, you can buy domain names with the .net and .org extensions in order to prevent anyone with your name from taking advantage of the reputation you have built over time.

Another way to buy domain name that is already taken is to try to acquire it once it's being released. There are cases when owners forget to renew their domain on time or they simply lose interest in it, and, after the allotted grace period, the domain is available again. Buying expired domain names allows you to take advantage of the age of the domain, and acquire it at a regular price.




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